How’s the US landscaping industry looking in 2021? Pretty green and healthy according to the latest data.
Currently worth over $100 billion, the market’s grown steadily in the past five years. There are now over half a million landscaping businesses in the US, employing over a million people. So if you were thinking of chopping in your desk job for a career as a landscaper, now might be a good time.
To give you some insight into the marketplace, we’ve pulled together the latest stats. Read on for an idea of the challenges landscapers typically face, the services they offer and what you could expect to earn.
(All figures quoted are the most up-to-date data available at the time of publishing.)
Landscaping industry statistics at a glance
• The US landscaping industry is worth $105.1bn
• There are more than half a million landscaping businesses in the US
• 1.2m people are employed in the landscaping industry
The market size of the landscaping industry in the US, measured by revenue, is $105.1bn. The market size has grown 2.5% per year on average between 2016 and 2021
There are 604,163 landscaping businesses in the US. And while there may be some big players in the industry, there are no companies with more than a 5% market share
The states with the highest number of landscaping companies are:
• Florida (8,758)
• California (8,288)
• New York (6,958)
The services most commonly offered by landscaping professionals in the US are:
• Lawn care / chemical application (offered by 85% of professionals)
• Landscape maintenance (81%)
• Landscape design / construction (72%)
• Trees and ornamental (62%)
• Irrigation (46%)
• Snow and ice management (39%)
• Vegetation management (15%)
• Holiday lighting (14%)
• Mosquito control (12%)
• Perimeter pest control (12%)
The average spend per household on lawn care and gardening activities in the US is $503 per year. (According to the National Gardening Survey 2018, the average spending per household on lawn care and gardening activities rose considerably from $317 in 2014 to $503 in 2017.)
Landscaping industry employment
There are 1.2m people employed in the landscaping industry in the US.
The average landscaping business in the US has 2 employees
Overall employment of landscaping and groundskeeping workers is projected to grow 10% from 2019 to 2029.
This growth will be driven, in part, by the increase in ageing Americans. As baby boomers (the generation born between 1946 to 1964) approach their 60s and 70s, many are turning to landscape contractors to do the maintenance jobs they can no longer manage themselves.
Landscapers earn an average yearly salary of $35,400.
• Wages typically start from around $23,000 for a starting level landscaper, and go up to approx $54,000 for a top-level landscaper.
• The states of Alaska, Connecticut and North Dakota have the highest average salaries
Landscaping industry challenges
The top ten leading challenges for landscaping companies are
• Quality labor shortage (53%)
• High workers’ compensation costs (37%)
• Low-ball competitors (35%)
• High health insurance costs (35%)
• Bad weather (33%)
• High fuel prices (31%)
• Personal life stress (28%)
• Lower margins at work (26%)
• Difficulty raising prices for work (22%)
• Regulation of or ban on pesticide/fertilizer use (20%)
Landscaping business insurance
If you’re starting a landscaping or lawncare business make sure you protect it with the right insurance.
As a bare minimum you want to protect yourself from the cost of legal claims for accidental damage to someone’s property, or a slip and fall. Then there’s your equipment to consider. And if you employ anyone, you’ll need workers’ comp insurance too.
You can find out which policies landscapers typically need on our website. And there’s more on our blog about typical premium prices and the factors affecting the cost of your policy, as well as what to consider before buying landscaping insurance.